Former employers
Work experience
Strategy Consultant
Peter Rathmayr
Almost 20 years of senior marketing experience.
Helping clients and agencies transforming their business.
Clients & Partners
As an expert in marketing strategy and organisational development, I specialise in optimising digital channels to drive growth and streamline decision-making. With a strong focus on reducing complexity, I help businesses create clear, data-driven strategies that lead to effective results. My expertise lies in building objective frameworks that empower companies to make confident, informed decisions for long-term success. Let’s work together to simplify your path to growth and digital transformation.
Growth Marketing and YouTube at heart and part of my job for clients like:
- tubics – YouTube Agency
- neoom – Decentral, digital, renewable energy
- Bitpanda – Investment Platform
- Mindtake / Reppublika – Online Market Research
- Radio 88.6 – Austrian radio station
Modern Marketing
Areas of expertise
Channel Strategy
Which media channels are used along the funnel? Agency vs. Inhousing? ROI?
Video Strategy
Is video still TV first? Along the STDC Framework? Recycling and distribution at scale?
OKR and Objectivity
How is the marketing organisation structured? How is success measured? And how objective are decisions?
Organisation & Processes
How is decisioning distributed? Is Growth Marketing lived in all areas? Goals aligned?
Interested?
IS IT A MATCH?
Happy to jump on a call with you to better understand your current situation and challenge.
We can then decide on how to proceed, discussing my capabilities, resources and/or network within the marketing industry for your solution.